Facebook is something you should be using to market, so why wait? Are you in need of some of your Facebook marketing questions being answered? Do you want proven advice? If you do, this article will give you easy-to-understand marketing tips that are effective and simple.

While you want your personality to show, you must keep things professional when making Facebook posts. Although social media is relaxed, you should never post anything that could be deemed unprofessional. When you keep a professional tone, you are respected more by customers.

You must build a healthy Facebook fan base. This means you probably don’t need to put a lot of money into your marketing until you’re able to build up a fan base of 5,000 or more people. When you hit that mark, your conversions will start happening rapidly.

Don’t forget about your existing audience. In the rush to get new customers, many companies inadvertently take their old customers for granted. Your audience should feel respected. This is very rewarding, so don’t neglect your fan base.

Give away free items on your Facebook page. Give something away a winner picked from you followers. You will not be out a lot of money, but you will gain the ability to communicate with more people than ever before.

Your posts should include valuable content. In other words, your followers should get something out of each and every one of your posts, whether it is a great deal, a helpful tidbit of knowledge or an inside scoop on the latest product. Don’t be too much of a salesman, however, or people will get tired of your updates.

Hiding your content from non-fans is an effective method in converting visitors into followers. A casual visitor just might be willing to start following you if that’s the only way to get access to a particularly interesting part of your page. One caveat, you lose SEO when content is hidden; therefore, limit the amount of content that is hidden.

Marketing changes all the time. Professional advice, such as what this article contained, is reliable. When you apply what you have learned, you will see that success is very possible. This will help propel your business to a higher level.