Anyone from anywhere can you Facebook as a marketing tool. Whether you want to target retirees in America or kids in Brazil, you can make it happen with Facebook. Use the tips here to build a successful Facebook marketing campaign no matter the audience.

Offering contests is an effective way to increase your fan base. Offers can include discounts and prizes for users “liking” your page. Always follow through with any contest. If you say you are giving away a prize, make sure you do so.

All posts must be done professionally. Although social media presents a casual platform, you and your business must always be presented professionally. When you use a professional tone on Facebook, people will trust you and your company.

Any content published online should be linked to your Facebook page. Set up your blog so that new posts are automatically linked on Facebook. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.

Think of Facebook as a way to share content. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium. Realize this. Compose actual blog postings and make sure your posts are promoted via other channels as well. You’ll soon see that you can get tons of web traffic from Facebook.

Facebook Offers lets you provide freebies or host contests easily. First, write a description of your offer. Then, set the “Promoted Post” flag from your wall. You may find yourself with new followers if its a great offer.

Utilizing “custom audiences”, email addresses of current customers can be uploaded to target all your ads just towards them. Conversion rates go up and costs go down thanks to leads more easily being turned into sales.

Do not leave out people that are already fans. Some marketers focus on getting new subscribers instead of taking care of their exist audience. For powerful Facebook marketing, you need an audience that feels respected. This can help your brand earn real engagement, so do not forget about your champions!

Have a giveaway. Offer a contest or a giveaway to your current customers. This will not cost you a fortune and will help you stay in touch in a way no other marketing technique lets you.

Whether it’s setting up a contest or offering your customers coupons, there are many things you can do to help boost profits from Facebook. It is up to you to determine which choice is best. This article should show you how to get ahead, like others have. Now you just have to start using them in your campaigns!